The magician displays a “picture frame” with doors on the front and back. The front door is opened to reveal a cartoon picture of a beautiful white rabbit. The magician closes the door, says the magic word, and “secretly” turns the picture and picture frame 180 degrees (front to back). The “front door" is opened, and it is revealed that the rabbit has turned into a beautiful black bunny! The magician repeats the procedure, and the rabbit turns back to white!

Of course the audience isn’t buying it. Kids in particular come unglued!  The audience demands “turn it around,” for they just know that the rabbit is white on one side and black on the other. Finally the magician “gives in” to the audience’s demands, opens both the front and back doors of the picture frame, pulls the rabbit out of the top of the frame, and shows the frame (just the frame) on both sides.

“No, no, no” the audience demands. “Turn the RABBIT around.” After the usual sucker business of turning the plaque around clockwise, upside down, and so forth, the magician finally gives in. The magician turns the rabbit around and it is a picture of the “rear end” of the rabbit! “I guess that’s the end” says the magician! "That's his tale and he's sticking to it!"

About 75 years ago, Canadian magician Bill Paul created this great trick, which has become a classic magic effect. It is rumored that Paul personally built at least 4000 copies. Generally considered to be a children’s effect, with the right routining, this public domain effect can be great for adult audiences too.

This great version of the classic Paul effect packs almost flat and easily fits in a briefcase. And while it packs small, it certainly plays big! The version we have here at the Illusion Warehouse was built by Ohio magician Bill Eichhorn, and features a beautiful paint job and expert stencil images of the rabbit. We only have a couple in stock, and these are beautifually made! Remember, our prices include shipping in the USA! 001CBMFRAIDYCAT